PR Top Banner
Weez Walk 2021 Now Open for Registration
 
- Addressing the Youth Mental Health issue and Alarming Suicide Rates
through Sports Fundraising
- Highlighting the Importance of Conversation between Family and Friends for Youth
- Wong Ho Chung, Hong Kong’s #1 Ranked Trail Runner, Joins as Weez Walk Ambassador
 
[17 November 2023, Hong Kong] To raise awareness and funds for youth mental health and suicide prevention, Weez Walk 2024 (“the Walk”), has been announced by Weez Project and KELY Support Group (“KELY”, collectively with Weez Project as “Weez Walk Organisers” or “the Organisers”) to highlight the importance of conversation between family and friends for youth mental health, and that we can all “Be the One” to start these conversations.
 
Now in its fourth year, the Weez Walk Organisers are urging the public of all ages, backgrounds, and abilities to join their mission. Through their collective efforts over the past years, more than 1,300 participants have been mobilised, raising HK$ 3 million to fund youth mental health and suicide prevention projects.
 
The Need to Address Youth Mental Health and Suicide Prevention
In 2022, 70 young people died of suicide in Hong Kong. According to a local study published in 2023, nearly 18% of secondary school students have reported suicidal ideation, and around 8% had made an suicide attempt. These alarming numbers underscore the urgent need for the society to address youth suicide.
 
It has always been the Organisers’ stand that suicide can indeed be prevented, and it is Weez Walk's philosophy to build an inclusive and resilient community for youth. Since its inception in 2021, it has been firmly committed to fundraising for critical suicide prevention programmes, and creating broader awareness and conversations around youth mental wellbeing. The Walk is a unique opportunity for participants to switch off daily routines, and embrace a nature-filled coastal trail challenge.
 
Tony Bruno, Co-founder of Weez Project, remarked, “In response to the critical issue of youth suicide, Weez Walk was established with a mission to prevent any more young lives from being lost to this tragedy. By working to raise awareness and foster understanding, we can intervene early and avert potentially devastating outcomes.”

Sky Siu, Executive Director of KELY Support Group, said, “This year, Weez Walk is crafted with a stronger focus on fostering connections among friends and families, providing a platform to start conversations about mental health. The event route has been divided into six thematic stages, each presenting a unique challenge designed to prompt participants to reflect on their mental health experiences and initiate dialogues about them. This design aims to cultivate a culture of self-care and mutual support within our community. Through Weez Walk, we aspire to motivate more families and young people to invest time in bonding together, thereby creating an environment of accomplishment that can stimulate vital discussions on mental health.”

Wong Ho Chung, currently ranked #1 of Hong Kong’s trail runners, is an Ambassador for Weez Walk 2024. Passionate about empowering youth through running, he plans to lead a team of four young people to complete the IN ONE GO Challenge, with preparations beginning in November. He stated, “Serving as the Ambassador for Weez Walk offers me the chance not only to promote a running event, but also to heighten awareness of youth suicide prevention, a pressing issue in our society today."

Weez Walk is widely supported by various sectors. Platinum Sponsor of Weez Walk 2024 is FWD Insurance (“FWD”). IN ONE GO Challenge Sponsor is King & Wood Mallesons, and Stage Sponsors are Allen & Overy, Bank of Montreal and St. James Place Charitable Foundation. Full sponsor list is provided in the appendix.
 
Paul Tse, Chief Marketing and Digital Officer, FWD Hong Kong & Macau said, “Caring for our customer’s health and wellbeing has always been a key focus at FWD. Apart from providing innovative mental health-focused insurance and related services, we recognise the importance of promoting mental health in the community. Through our sponsorship of Weez Walk, we strive to raise awareness about the important social issue of youth mental health in Hong Kong.”
 
What’s New in Weez Walk 2024
Weez Walk 2024 has been designed to be even more friends and family oriented this year with more opportunities for participants to engage in conversations on mental health. Each stage will have its own stage challenge designed to encourage participants to think and talk about their mental health struggles, so that they can also take the chance to care for their own and their friend’s mental health.

Table 1: The Six Stages of Weez Walk 2024 
 
Theme
Stage Features
#1
Western -
Central to Cyberport
Discover hidden gems with views of Lantau and Lamma Islands.
#2
Southern - Cyberport to Stanley
Stroll along Hong Kong's picturesque southern district from beaches, temples to the evolving Wong Chuk Hang area on this coastal trail.
#3
Reservoir -
Stanley to Dragons Back
Challenge yourself on this route, featuring stunning countryside, impressive reservoir views and a few uphill climbs.
#4
Country Park - Dragons Back to Siu Sai Wan
Enjoy more of Hong Kong's beaches, green parks and vistas from Collinson Peak as you move from the countryside back to the cityscapes.
#5
Industrial -
Siu Sai Wan to Aldridge Bay
Passing through industrial and residential areas, a secret expressway route, and a New Territories-style village.
#6
Urban - Aldridge Bay to Central
A family-friendly walk showcasing Hong Kong's skyscrapers, iconic harbour, and views of Kowloon.
 
As with previous years, participants can choose to complete the route individually or in teams, either in one go or by stages. Those interested in competing for the Best Timing Awards can take part in the Timed Walk/Run using the TRAILME app. All participants are encouraged to strive for the Top Fundraiser title, and corporate participants can compete for the Mountain Mover Award.

The Art of Weez Walk 2024
The key visual and T-shirt design this year, created and sponsored by Tsunami, was inspired by a Weez Wall mural drawn by Japanese artist Taxa, who is based in Hong Kong.The mural’s lotus flower and phoenix symbolise the struggle and rise through hardship, as well as growth, transformation, resilience and rebirth.
 
Weez Walk 2024 is now open for early bird registration until 30 November 2023 (Thursday). The event period will start on 20 January 2024 (Saturday) and will end on 25 February 2024 (Sunday). Interested parties can continue to register for the event until 18 February 2024 at weezwalk2024.sportsoho.com.
Photos
 
 
Launch Event of Weez Walk 2024, sponsored by Woolly Pig HK,
had been successfully held at INK - Seafood Bar.
Photo shows Tony Bruno, Co-founder of Weez Project,
making a speech for all attending guests.
 
 
 
Sky Siu (1st on left), Executive Director of KELY Support Group,
and Tony Bruno (3rd from left), Co-founder of Weez Project,
took a picture with representatives of FWD Insurance,
Platinum Sponsor of Weez Walk 2024.
 
 
 
Representatives of Impact Runners from Victoria Shanghai Academy (two on left)
and teachers of Victoria Shanghai Academy and West Island School (two on right)
shared their Weez Walk experience with guests.
 
 
 
The Weez Walk 2024 limited edition T-shirt was inspired by a Weez Wall mural
drawn by Japanese artist Taxa.
  
 
For high resolution photos, please download via this link: 
 
– End –
 
Appendix
 
Event Name
Weez Walk 2024
Registration Period
Early bird: Now - 30 November 2023 (Thu)
Regular: 1 December 2023 (Fri) - 18 February 2024 (Sun)
Event Period
20 Jan 2024 (Sat) - 25 February 2024 (Sun)
Event Website
weezwalk2024.sportsoho.com
Event Categories
  • Timed Walk/Run:
    • For individual or team participation
    • Participants MUST download and use TRAILME, the official app for tracking
    • All participants who complete the full route will receive an e-certificate with their completion time.
    • If you choose to complete part of the route(s), you will receive an e-certificate with the completion time of that route(s)
    • The fastest finisher(s) of each category who completed in one go will be awarded with our “Best Timing Award”
    • More details can be found in Guidelines
  • Leisure Walk:
    • Participants can run / walk freely within the event period
    • Even if you cannot complete the stage, you will still receive an e-certificate of participation
Fees
  1. Individual (1 participant)
  2. Family / non-corporate
    (2 - 4 participants)
  3. Corporate
    (2 - 4 participants)
 
  1. Schools (2 - 4 participants)
 
 
 
 
 
  1. $5,500 / (early-bird) $5,000 & Register one team and get one team free

  2. $200 / (early-bird) Register one team and get one team free
Platinum Sponsor
FWD Insurance
 
IN ONE GO Sponsor
King & Wood Mallesons
 
 
 
 
Stage Sponsors
Allen & Overy
 
 
 
 
Bank of Montreal
 
St. James Place Charitable Foundation
 
 
 
 
 
Gift Sponsors (in alphabetical order)
69 on Jervois
Altra Running
Anna Maria Studio
Ayeleen Alcover Photography
Clariity
ECCO Shoes Hong Kong Limited
Encompass HK
Gone Running
Hong Kong Motor Club
Joint Dynamics
Lane-Eight
Lululemon
Morton’s of Chicago
Ocean Park Hong Kong
Pirata Group
T8 Labs Limited
Tamjai Samgor
The Putman Hotel
The Skin Space

Supporters (in alphabetical order)
CHI International
City Mental Health Alliance
English Schools Foundation
GHC Asia
HK Walls
Time Auction
Tsunami

Technology Partner
TRAILME

Event Launch Sponsor
Woolly Pig HK
 
 
About Weez Project
The Weez Project was set up in memory of Jamie Bruno. The name ‘Weez’ was Jamie’s tag and he developed the iconic image that is now Weez’s logo.
 
The Weez Project’s mission is to provide help and support for young people in Hong Kong who are facing mental health challenges, especially those who are contemplating self-harm or suicide. The aim is to encourage young people to know how to help themselves and their friends, educate teachers and parents to know more about mental health issues, and advocate for improvements in youth mental health. Please visit weezproject.com for more information.
 
About KELY Support Group
KELY Support Group (KELY) is a Hong Kong-based nonprofit organisation whose mission since 1991 is to equip young people with the skills, knowledge, and opportunities needed to support themselves and each other. We envision a world where young people are empowered to reach their full potential. We collaborate with schools and various partners to offer programmes to Chinese- and English-speaking youth between the ages of 14 and 24 around our three core focus areas: Drug and Alcohol Awareness, Mental Health & Wellbeing, and Positive Youth Development. Please visit kely.org for more information.

Would you like to forward this email to a friend? Click here.

KELY Support Group
2/F, East Wing, 12 Borrett Road
Central
Hong Kong

Unsubscribe